Project Portfolio
Client Case Studies
One-Stop Support for Global Business
About Us
Company Overview
IGNITE Inc.
H1O Chayamachi 810, 16-1 Chayamachi, Kita-ku, Osaka 530-0013, Japan
Translation/Localization, International Marketing, Web Design for Global Markets, International Ad Management
Yoshiaki Kosuge
At IGNITE, we provide one-stop solutions covering everything from precise analysis and strategy planning for overseas markets to ad management, website development, and system development.Through our deep understanding of international markets and our comprehensive service offerings, IGNITE serves as a "bridge" connecting valuable products and services with their target audiences abroad, energizing the world from Osaka.
SEO Content Creation
SEO Content Creation
Client Information
Vision Inc. provides mobile Wi-Fi, SIM card, and eSIM rental services under the "NINJA Wi-Fi" brand, primarily targeting inbound tourists from North America visiting Japan. Services are offered in English and multiple other languages.
Project Details
As competitors were gaining customers through SEO, the client needed to strengthen their blog-based SEO strategy. The goal was to improve search rankings in the US for keywords like "Japan Pocket Wi-Fi," increase organic traffic, and ultimately drive service purchases.
Key Services
- Blog article content planning, creation, and delivery in English
- Keyword research, selection, search volume analysis, and article structure creation
- Article writing, fact-checking, and selection/purchase of relevant photos
- High-quality article production including technical SEO measures
Results
Organic search sessions increased by 6,000%, clicks by 3,000%, and blog-driven sales grew up to 8x per month at peak.
Client Information
A Japanese company selling anime merchandise to overseas markets (primarily North America) through e-commerce.
Project Details
Planning, creating, and optimizing wiki-style SEO content targeting anime-related keywords to increase organic users to the online store.
Key Services
- Keyword research
- Content planning and direction
- SEO content creation
- Internal linking strategy
- Monthly content optimization and rewriting
Results
Search ranking impressions increased 272% and top 1-3 position content increased 116% over 11 months (over 1,300 pages of content created).
Content Translation
Content Translation
Client Information
An internationally recognized food delivery app company. A pioneer that entered the Japanese market in 2016, before food delivery became mainstream.
Project Details
Japanese-to-English translation of restaurant menus for foreign residents and visitors in Japan, as well as establishing an in-house translation framework.
Key Services
- Japanese to English translation
- Translation editing
- Translation quality management
- Translation standards and guidelines creation
- Translation file format creation
Results
Translated over 30,000 menus since 2019, establishing a system capable of handling 1,000+ menu translations per month.
Client Information
A Japanese hobby association aimed at promoting otaku culture—anime, manga, games—worldwide through cryptocurrency technology.
Project Details
Built a framework for translating Japanese otaku culture news and information into English with minimal time lag.
Key Services
- Japanese to English translation
- Translation editing and quality management
- Translation standards and guidelines creation
- Translation file format creation
- Translation upload process optimization
Results
Established a translation process enabling high-quality translations within a 24-hour lead time, closing the content gap between Japanese and global markets.
Client Information
A popular Japanese fitness and diet YouTuber with 2.65 million subscribers worldwide, popular among women in their 20s-30s.
Project Details
Translated video subtitles and tags from Japanese into English, Chinese, Portuguese, Korean, and more to increase the channel's global viewership.
Key Services
- Subtitle translation from Japanese to English, Chinese, Portuguese, and Korean
- Title, tag, and description translation
- Translation timing file creation
- YouTube SEO keyword research
- Translation standards and guidelines creation
Results
By enabling subtitles on nearly all uploaded videos, global view count increased by 132%.
Web Localization
Web Localization
Client Information
PEM, a global automotive parts manufacturer, had its sales operations ready for entering the Japanese market but faced challenges in marketing strategy, particularly Japanese website development.
Project Details
Launch of a Japanese website and establishment of a marketing foundation in the Japanese market.
Key Services
- Website translation and localization
- PDF document translation
- Website optimization (SEO)
- Localization
- Website upload
Results
Monthly website visits increased from approximately 500 to 1,200. Website dwell time improved by approximately 40%. Quick turnaround: translations delivered within one week.
English-to-Japanese & English-to-Korean Website Localization
Client Information
A B2B manufacturer specializing in high-quality industrial fasteners and press-fit machinery for the automotive and electronics sectors. In Japan, they primarily target manufacturers and product designers.
Project Details
Commissioned by the overseas headquarters to localize the existing English website into Japanese and Korean versions, including WordPress implementation.
Key Services
- Website translation (EN→JP, EN→KR)
- SEO optimization for the Japanese market
- Content implementation on specialized WordPress
Results
After the Japanese site launch, monthly organic visitors grew from 0 to 30, successfully establishing a translation-driven website.
Client Information
VMP Inc. operates a composer support business (library music site "VML"), artist support business ("macs"), e-commerce, and merchandise businesses, serving creators in Japan, Korea, and the US with B2C services.
Project Details
Planning US market entry, the client needed a localized landing page tailored to American users.
Key Services
- US market landing page planning and creation
- Localized design proposals and implementation
- Efficient project management
Results
Created a landing page combining American market localization with VMP's concept, successfully boosting brand awareness for their overseas service expansion. (LP: https://revmusicglobal.com/)
B2B Advertising
B2B Advertising
Client Information
A Japanese construction company providing various B2B services including construction, apartment/building renovation, and pest control.
Project Details
Planning and execution of a lead generation strategy for the client's "Office Renovation" service with a monthly budget of ¥2 million across multiple advertising channels.
Key Services
- Email list direct marketing
- Facebook advertising
- Website contact form marketing
- Ad channel test marketing
- Analytics management and optimization
Results
Combined email, Facebook ads, and contact form strategies generated an average of 200 new leads per month (CPA approximately ¥10,000).
Client Information
A Japanese plastic manufacturer primarily engaged in B2B sales of garbage bags for businesses, facilities, and individuals.
Project Details
Planned and executed Google and Yahoo PPC campaigns with a monthly budget of ¥500,000, targeting bulk purchases from businesses.
Key Services
- PPC account setup
- Keyword research and planning
- Campaign direction and configuration
- Ad copywriting and creative design
- Campaign analysis and optimization
Results
Reduced CPA from approximately ¥9,000 to ¥3,300, achieving an average of 150 conversions per month.
Client Information
A Japanese consulting firm that helps improve corporate staff performance through educational seminars, workshops, and consulting sessions.
Project Details
Planned and executed front-end "Free Consultation" lead generation campaigns using Google and Yahoo PPC with a monthly budget of ¥500,000, CPA target of ¥20,000, and KPI of ¥120,000.
Key Services
- PPC account setup
- Keyword research and planning
- Campaign direction and configuration
- Ad copywriting and creative design
- Campaign analysis and optimization
Results
Achieved an average of 30 conversions per month with a CPA of approximately ¥17,000, exceeding the target KPI.
Social Media Management
Social Media Management
Instagram Post & Ad Management
Client Information
The social media account for promoting sake and shochu under the Japan Sake and Shochu Makers Association.
Project Details
Planned, created, and published content and ad campaigns on the official Instagram account to appeal sake to a new younger audience and grow followers.
Key Services
- Instagram post content planning and direction
- Instagram post copywriting and creative design
- Instagram post scheduling and management
- Instagram account engagement monitoring
- Instagram ad management
Results
Leveraging organic and paid campaign strategies, account followers increased 4x. Giveaway campaigns received over 100 entries.
Client Information
A pump manufacturer headquartered in Denmark, selling industrial pumps to B2B customers including spas, hot springs, small factories, and industrial companies in Japan.
Project Details
Implemented branding initiatives at the Japanese subsidiary to increase brand awareness and generate leads through Facebook page content management.
Key Services
- Facebook post content planning and direction
- Facebook post copywriting
- Facebook post creative design
- Facebook post scheduling and management
- Facebook post engagement monitoring
Results
Grew Facebook page followers from 30 to 1,142 (3,800% increase) through organic content, supporting account growth.
LinkedIn Post & Account Management
Client Information
An international IT staffing company based in Tokyo, specializing in matching bilingual IT professionals with Japanese companies.
Project Details
Implemented social media strategies to increase brand awareness in Japan and generate leads through LinkedIn page content management.
Key Services
- LinkedIn post content planning and direction
- LinkedIn post copywriting
- LinkedIn post creative design
- LinkedIn post scheduling and management
- LinkedIn post engagement monitoring
Results
Increased LinkedIn followers by an average of 5% per month, projecting +79.6% annual follower growth.
Education
Education
Client Information
A language school based in Los Angeles offering ESL (English as a Second Language) programs for Japanese international students.
Project Details
Utilized Google Search PPC advertising to expand leads in the Japanese market, moving away from dependence on study-abroad agency referrals.
Key Services
- Target persona planning
- Campaign direction and configuration
- Ad copywriting
- Creative design
- Campaign analysis and optimization
Results
Through monthly ad campaigns and landing page optimization, achieved CPA of ¥5,000 (client simulation: ¥14,500) and ROA of 700%. Improved ad CVR from 0.3% to 3%.
Client Information
A brick-and-mortar English conversation school with locations in Osaka and Tokyo, offering group, private, certification, and university exam preparation courses.
Project Details
Leveraging an expanded budget in line with new campus openings in the Tokyo area to acquire new student leads.
Key Services
- Target persona planning
- Campaign direction and configuration
- Ad copywriting
- Creative design
- Campaign analysis and optimization
Results
Built a campaign structure that segments users by sales funnel stage (prospects, etc.), exceeding the monthly lead acquisition KPI by 247%.
Client Information
An international school with a campus in Osaka, providing bilingual education based on world-renowned curricula and cutting-edge teaching methods.
Project Details
Utilized PPC advertising as a pull marketing approach to increase leads for school tours and events, alongside social media operations for brand awareness.
Key Services
- Target persona planning
- Campaign direction and configuration
- Ad copywriting
- Creative design
- Campaign analysis and optimization
Results
Increased impressions by 2.6x, improved CVR from 1.5% to 3.2% by introducing user funnels, and grew monthly conversions from an average of 12 to 29.
Digital Marketing
Digital Marketing
Client Information
Target customers are Japanese companies considering expansion into Thailand and companies within Thailand.
Project Details
IDG Japan, a consulting firm connecting Thailand and Japan, struggled to establish a marketing strategy in the Japanese market with no specific know-how on how to develop marketing in Japan.
Key Services
- Google Ads: Expanding reach through efficient ad management
- Social media management: Information dissemination and engagement with target audiences
- Content marketing: Information publishing for increased SEO traffic
- SEO: Improving website traffic acquisition
- Website development: Enhancing customer experience and conversion promotion
Results
Achieved 1,500 monthly sessions from SEO (from 0 before engagement) and maintained stable growth. Secured No. 1 search rankings for keywords like "Thailand expansion" and "Thailand consulting."
Full-Package Marketing Strategy
Full-Package Marketing Strategy
English SEO Content Creation
Client Information
A representative organization based in Tokyo that promotes traditional Japanese alcoholic beverages including sake and shochu.
Project Details
The client was planning their first international promotion through online channels and sought a Japan-based bilingual marketing company with the track record, experience, and capability to provide end-to-end support from web development to project management.
Key Services
- Website renewal strategy planning
- Website design and coding
- WordPress CMS implementation
- Content planning and direction
- Japanese-English content translation
- English SEO copywriting
- SEO keyword research and planning
- Monthly SEO content creation
- Monthly content audit and SEO optimization
- Monthly content section link building
- Monthly external link building
- Social media account and post branding strategy
- Daily social media content management
- Social media ad campaign management
Results
Launched a new website and design used for promoting the new brand image at international events. SEO implementation increased pages ranked 1st-3rd by 1,440%, backlinks by 29,000%, and organic traffic by 15,185.7%. Social media followers grew by 11,500+ (Facebook) and 2,900+ (Instagram), maintaining an average 15% growth rate in reach and engagement.
B2C Online Services
B2C Online Services
Client Information
International money transfer service
Project Details
Landing page design and development
Key Services
- LP planning and design
- Coding
Results
Created a landing page to support the service's online expansion.
Client Information
Online English conversation school
Project Details
Corporate website design and development
Key Services
- Website planning and design
- Coding
Results
Created a corporate website, establishing the foundation for online customer acquisition.
Client Information
Room-sharing service
Project Details
Landing page design and development
Key Services
- LP planning and design
- Coding
Results
Created a service introduction landing page to support new user acquisition.